Electric Stoves
Electric Stove Information

As an alternative to multifuel or gas stoves, electric stoves can be a fantastic choice especially if either the main requirement is ambience rather than heat first or the budget is tight, as generally they are cheaper to buy and install.

Wood burning-effect stoves are one of the latest must-have in home decoration. Powerful, efficient and amazingly versatile heat. With the next generation of electric stoves you too can create a realistic focal point that works equally in urban city living as it is in rural country abodes.

There are many stoves that look and feel like a real modern wood burner but doesn't haven’t any of the drawbacks of a solid fuel stove. No chimney or flue is required, no storage is required for the logs and an electric stove does not require cleaning after use. The simplicity of electric at your finger tips and controllability of heat provides a system that is far easier to operate and cleaner to maintain, no annual service required unlike gas or chimney sweeping for multifuel.


There are many different styles ranging from simple single flame effect with matt finish right up to the deceptively real "Opti-myst" look. The fully 3 dimensional effect uses established ultrasonic technology to create an ultra fine water mist. As the mist rises up through the coals or logs, the light reflects against the water creating a convincing illusion of flames & smoke. The result is a amazingly authentic look that will be mistaken for the real thing!

Don't forget we can offer an extended 3 year warranty on all Dimplex products from the Display & Demonstrate range as we are a Dimplex Centre PLUS 

Little Atom stove 

in black & cream


Valor Glendale 

Dimension stove

Dimplex Optimyst Stove Range

Optimyst uses ultrasonic technology to create the world’s most realistic flame effect, with an ultra-fine water mist that mimics flame and smoke. As the mist rises through the logs warm light is emitted which reflects against the water, creating an incredibly realistic 3D illusion of flames and smoke which is commonly mistaken for the real thing.


The Optimyst flame effect can be operated independently of the heating function of the fire, allowing you to enjoy the homely, warming ambience of a flickering fireplace whatever the weather or time of year. 

Optimyst is available across the entire range of fire styles, so whether you wish to create a new, iconic centrepiece to a room or update an existing fireplace without losing the ambience of flame, Dimplex Optimyst offers a solution.


Sunningdale Opti-V











Dimplex Optiflame Stove Range

Optiflame is Dimplex original flame effect, continually refined and improved since it revolutionised the fires market in 1988, and found in homes and hearths across the globe. Using the art of illusion the flame effect is created from a reflecting surface, producing a series of seemingly random flickers that mimic the real thing to produce a convincing 2D flame effect that adds depth and comfort to any space.


The Optiflame effect can be operated independently of the heating function of the fire, so that you can enjoy the ambience flickering firelight whenever you want it.

Optiflame is available across a wide range of fire styles, offering you a way to bring the luminescence of flame to any space..














ACR Stove Range

Neo stove effect






Corner glass hearth


Rectangular glass hearth

Winner of the "Electric Appliance of the Year" award at the Hearth & Home Exhibition 2018

The incredibly realistic 3D holographic flame projection has 4 flame settings - high flame, medium flame, low flame and glowing embers. Our flame projection technology creates flames in the front, middle and back of the firebed which with the addition of the optional blue flame, gives greater ambience and realism. The crystal embers and ceramic logs provide a natural, realistic look to the stove.


The stove can be controlled from the unit itself or from the 7 day programmable intelligent remote which is supplied as standard. The stove can be programmed to come on automatically at different times of the day and the week and can be thermostatically controlled.


Neo 3C


6mm Glass top

Neo 3F & Logstore

Celsi Stove Range

Combining style with innovation, the Puraflame range of electric fires is the ultimate in high technology, and gives you the most convincing real fire effect available today. A Puraflame electric heater is extremely versatile and creates a breathtaking feature virtually anywhere in your home, from your lounge to your bedroom. Using LCD technology, Puraflame is the only electric fire to give you the astonishing look and sound of a real fire, combined with exceptional functionality. At the touch of a button you can control your room temperature, flame picture, flame speed, volume and brightness.

The Celsi Electriflame XD Range uses improved technology to create a stunning extra deep fuel bed and high definition flame picture. Sit back and relax as the vibrant 3D flame effect, smouldering fuel bed and soothing heat output creates an atmospheric and highly realistic experience. Electriflame XD comes with two heat levels, variable flame dimmer, and relaxing natural flame movements. All functionality operated via the remote control handset or using the manual controls on the appliance.

E-VR stoves are the next-generation steel bodied stoves with the look and feel of solid fuel heating. Benefiting from Electriflame VR real flame sophistication including the latest patented Fire Projection Technology, Celsi is now taking Electric Stoves to the next level in both functionality and aesthetics. 



XD Glass 1



XD Glass 2

Electristove VR Arundel


Electristove XD metal 1


Electristove VR Luxima  

Electristove VR Rochester

Purastove Glass 2

Electristove XD Metal 2

Ekofires Stove Range


electric stove

available with

plain or lattice door

in black, white

or burgundy



electric stove

available with

plain or lattice door

in black, white

or burgundy




Broseley Evolution Stove Range

When Broseley decided to power a cast iron stove with electricity, we had in mind people with a fireplace or space for a stove who desired that traditional look. But with total convenience. With an electric stove there’s no need for a flue. You can safely sit a stove directly on to a level surface such as a wooden floor; the only installation required is plugging into a socket.

What sets Broseley electric stoves apart is their innovative design and the authenticity of the visual effect. We have perfected lighting technology to emulate the flames, the shimmer and smoulder of a real woodburning stove to the last detail. To get the effect just right, you can arrange a selection of the artificial logs and real polished anthracite coals just as you please. Whilst Broseley offers a selection of traditional styles and choices of door finishes & fuelbeds, Evolution offer a more contemporary finish including 3 inset versions that fit into a fireplace suite..


Hereford 5

Hereford 7

Hereford Inset



York Midi

Desire 5/6


Desire 7

Desire Inset



British Made

Ignite Inset

Oak Beams, Chambers, Hearths & Installations 
Beams, Chambers, Hearths & Installations

Once you have decided on the type of stove you require, we can offer a wide variety of hearths, chambers, wood beams and made to measure surrounds, all of which can be supplied and fitted by Gas Safe registered fitters. 

We believe we can offer a tailor made package that suits every taste, requirement and budget. There are literally 1000's of combinations we can put together so pop into the showroom for a chat & see our displays or book a FREE survey and get expert guidance to which product would suit you best before committing to a purchase.

Optional Extras


We can offer chamber downlights in sets of 2 complete with their own on/off switch.

Chamber slips in sets of 2 or 3 in a choice of materials including a modern polished chrome. 



We offer a complete installation service, supplied by our teams of experienced, fully Gas Safe & HETAS registered engineers. You can be confident that the fire & fireplace you select, will look exactly how you would wish it to and give you pleasure for years to come! Rest assured that is what we want too, after all, happy customers tell their friends & family about us...If you are not sure about what we do/don't do -please ask



Our beams are made from 100% solid English oak that is at least 80 years old then put through a 2 year air drying process. We have a choice of plain, scalloped or distressed options, all crafted locally in a finish of your choice.




These can be as simple as a boarded style, fully plastered or in a selection of materials to dress the chamber of your inglenook up. Currently, the Oyster slate & grey sparkle slate are the most popular



We have a wide selection of hearths which come in various materials and several styles of finish. Tiled are set sizes but the others all come made to measure.

Rivern slate is currently a popular choice

Customer Installations
Ian 154_edited.jpg

All styles and tastes catered for. Pick your stove, beam, chamber, hearth, slips, lights or fireplace to create your bespoke package to suit you!

We accept all major credit & debit cards along with cash.

Sorry no cheques

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